What is SEO Search Engine Optimization Digital Marketing Strategy How To Work On Page Off Page And Technical SEO
What is SEO (Search Engine Optimization)? Digital Marketing Strategy How To Work On Page Off Page And Technical SEO SEO, or Search Engine Optimization, is a digital marketing strategy aimed at improving a website's visibility and ranking on search engine results pages (SERPs). The goal is to increase organic (non-paid) traffic by optimizing various elements on a website to align with search engine algorithms and user intent. Search Engine Optimization Types of SEO: Types of SEO 1. On-Page SEO: On-page SEO focuses on optimizing individual web pages to improve their search engine rankings. This involves optimizing content, HTML source code, and other elements on a page. Key on-page SEO factors include: - Keyword optimization: Strategic placement of relevant keywords in titles, headings, and throughout the content. - Content quality: Creating high-quality, relevant, and valuable content for users. - Meta tags: Optimizing meta ...